New Orleans · 2011

Private Couture Showroom

Ooh La La is a design studio that sews. The OOH LA LA set is forty original looks — not a rack of imported gowns, not a marketplace listing, not a photograph we bought. If someone reverse searches a picture from this house, the trail should end here.

The work

The owner designs and sews. Each product page is a pattern brief: fabric, neckline, silhouette, sleeve, and how it is built. Prices are on the site so a client can commission online. Custom size and custom color are part of the price, not an upcharge.

The flagship

There is one showroom, in New Orleans, by appointment. Ninety minutes. We will not send you to a store near you because there is not one. If you cannot travel, buy the look online and we cut from your measurements.

Carnival

Louisiana gives the calendar its peak. Name the date when you order. We schedule backward from that night.